| 000 | 00739nam a22002537a 4500 | ||
|---|---|---|---|
| 001 | saulb0007564 | ||
| 003 | BD-SyAU | ||
| 005 | 20151118124644.0 | ||
| 008 | 010104s2011 nyua b 001 0 eng | ||
| 020 | _a9788131719510 | ||
| 040 |
_aBD-SyAU _cBD-SyAU |
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| 082 | 0 | 0 |
_a658.848 _221 _bKEG |
| 100 | 1 |
_aKeegan, Warren J. _93246 |
|
| 245 | 1 | 0 |
_aGlobal marketing / _cWarren J. Keegan and Mark C. Green |
| 250 | _a4th ed. | ||
| 260 |
_aNew York: _bPearson , _cc 2011. |
||
| 300 |
_axx, 636 p. : _bill. ; _c27 cm. |
||
| 500 | _aIncludes index | ||
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 |
_aExport marketing _xManagement. _93247 |
|
| 650 | 0 |
_aGlobal marketing _93677 |
|
| 700 | 1 |
_aGreen, Mark C. _93249 |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c2629 _d2629 |
||