000 | 00843nam a22002657a 4500 | ||
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001 | saulb0009020 | ||
003 | BD-SyAU | ||
005 | 20170302124758.0 | ||
008 | 170302s2014 ii a b 001 0 eng d | ||
020 | _a9789339204464 | ||
020 | _a9339204468 | ||
040 |
_aDLC _cDLC _dDLC _dBD-SyAU. |
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082 | 0 | 0 |
_a658.84 _222 _bCAI |
100 | 1 |
_aCateora, Philip R. _91307 |
|
245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora, Mary C. Gilly and John L. Graham. |
250 | _a15th ed. | ||
260 |
_aNew Delhi : _bMcGraw-Hill Education, _cc2015. |
||
300 |
_axxxiii, 622 p. : _bill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aExport marketing. _91309 |
|
650 | 0 |
_aInternational business enterprises. _91310 |
|
700 | 1 |
_aGilly, Mary C. _94639 |
|
700 | 1 |
_aGraham, John L. _91311 |
|
942 |
_2ddc _cBK |
||
999 |
_c3180 _d3180 |