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| 500 | _aseriestitle: Irwin series in marketing | ||
| 260 | _c1991 | ||
| 500 | _abiblioitemnumber: 93 | ||
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| 500 | _apublishercode: Irwin, | ||
| 500 | _aeditionstatement: 5th ed. | ||
| 500 | _aillus: ill. ; | ||
| 300 | _axvii, 526 p. : | ||
| 500 | _asize: 25 cm. | ||
| 260 | _aHomewood, Ill. : | ||
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