Marketing Research :
Nargundkar, Rajendra.
Marketing Research : text and cases / Rajendra Nargundkar. - 2nd ed. - New Delhi. : McGraw-hill publishing, c2006. - xxv, 494 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0070528055
Marketing.
658.8072 / NAM
Marketing Research : text and cases / Rajendra Nargundkar. - 2nd ed. - New Delhi. : McGraw-hill publishing, c2006. - xxv, 494 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0070528055
Marketing.
658.8072 / NAM