Marketing management : (Record no. 489)
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000 -LEADER | |
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fixed length control field | 00728nam a22002297a 4500 |
001 - CONTROL NUMBER | |
control field | saulb0001786 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | BD-SyAU |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20140412152325.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140412s1999\\\\ii\a\\\\\\\\\\001\0\eng\\ |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8120311787 |
International Standard Book Number | 9788120311787 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | BD-SyAU |
Transcribing agency | BD-SyAU |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 21 |
Classification number | 658.8 |
Item number | KOM |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Philip Kotler. |
9 (RLIN) | 1335 |
245 10 - TITLE STATEMENT | |
Title | Marketing management : |
Remainder of title | analysis, planning, implementation, and control / |
Statement of responsibility, etc. | Kotler, Philip. |
250 ## - EDITION STATEMENT | |
Edition statement | 9th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New Delhi : |
Name of publisher, distributor, etc. | Prentice Hall of India Private Limited, |
Date of publication, distribution, etc. | 1999. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 789, various paging : |
Other physical details | ill. ; |
Dimensions | 23 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing |
General subdivision | Management. |
9 (RLIN) | 601 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Dewey Decimal Classification | Central Library, SAU | Central Library, SAU | General Stacks | 12/04/2014 | 658.8 KOM | 0001786 | 12/04/2014 | 1 | 12/04/2014 | Books |