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International marketing / Philip R. Cateora, Mary C. Gilly and John L. Graham.
Material type:
TextPublication details: New Delhi : McGraw-Hill Education, c2015.Edition: 15th edDescription: xxxiii, 622 p. : ill. ; 29 cmISBN: - 9789339204464
- 9339204468
- 658.84 22 CAI
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| 658.8072 NAM Marketing Research : | 658.8072 NAM Marketing Research : | 658.84 CAI International marketing / | 658.84 CAI International marketing / | 658.84 CAI International marketing / | 658.84 CAI International marketing / | 658.84 CAI International marketing / |
Includes bibliographical references and indexes.
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