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Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr.
Material type:
TextSeries: Irwin series in marketingPublication details: Homewood, Ill. : Irwin, c1991.Edition: 5th edDescription: xvii, 526 p. : ill. ; 25 cmISBN: - 0256093237
- 9780256093230
- 658 21 MCE
- HF5415 .M378 1991
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Central Library, SAU General Stacks | 658 MCE (Browse shelf(Opens below)) | 2 | Available | 0004778 | |
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Central Library, SAU General Stacks | 658 MCE (Browse shelf(Opens below)) | 5 | Available | 0004781 | |
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| 658 KHB ব্যবস্থাপনায় গবেষণা পদ্ধতি / | 658 KHB ব্যবস্থাপনায় গবেষণা পদ্ধতি / | 658 MCE Essentials of marketing / | 658 MCE Essentials of marketing / | 658 MCE Essentials of marketing / | 658 MCE Essentials of marketing / | 658 MCE Essentials of marketing / |
Includes bibliographical references (p. 487-506) and indexes.
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